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Women Investment Style

  • Debadip Bandyopadhyay
  • Jun 2, 2017
  • 2 min read

Different studies have found different styles of women for the investments. Many studies have found that the women usually are focused on the long term success and tend to focus on big picture for the investments (Graham et al., 2002). More than the monetary, they focus on quality, long term benefits and security in the decisions for the investments either in the stock market or individual ownership. Different surveys and reports have shown that the women are more particularly involved in long term planning behind their single decisions. A study has stated that women even think of long term benefits and security when make decision for purchasing and buying anything (Perlberg, 2014).

Some studies have argued that the women are born with the abilities to take risks and that is the factor that leads them to make investments. However, some researchers have criticized that women are less risky and they make more research before going to make decisions in the investments (Chatzky, 2015). A study has stated that women take more time to think and to make decisions for the investments. They spend most of the time in thinking for the better decision, rather than simply taking risks. Potts (2015) has found that women are less passionate in investments and they are conservative in investment decision making. It means that women are less intended to invest the whole they have and leave something for the other side for security purposes.

Some studies in line with these arguments have stated that women take long time and less likely to take risks because they are less confident. It is one of the biggest arguments for the investing style of women that they are less confident (Brandon, 2015). More in line with discussing the investment style, women have less power for the financial decisions and they are more reliable to men when making financial decisions. Although, women are now becoming the head of the families in terms of making family decisions and earnings, however, when the point goes to invest and make investment decision, they are more likely to depend on men to drive the decisions. The factor is the confidence (Jasen, 2015). Some studies have revealed that information is the factor that leads women to rely on men for the investment decisions. What women want is the information. To make any decision, they need clear and more detailed information to understand the conditions and requirements more accurately (Perlberg, 2014). It is one of the positive sides of the women style. On the whole, it can be said that women are some far have different investment style in terms of planning, gathering information and taking risks.

Brandon, S. (2015). How women can become more confident with investing. Retrieved November 30, 2015, from http://www.marketwatch.com/story/how-women-can-become-more-confident-with-investing-2015-06-16

Chatzky, J. (2015). Why women are better investors than men. Fortune. Retrieved November 30, 2015, from http://fortune.com/2015/04/10/why-women-are-better-investors-than-men/

Graham, J. F., Stendardi Jr, E. J., Myers, J. K., & Graham, M. J. (2002). Gender differences in investment strategies: an information processing perspective. International journal of bank marketing, 20(1), 17-26.

Perlberg, S. (2014). How Men And Women Invest Differently. Business Insider. Retrieved November 30, 2015, from http://www.businessinsider.com/how-men-and-women-invest-differently-2014-2

Jasen, G. (2015). Male Investors vs. Female Investors. Wall Street Journal. Retrieved November 30, 2015, from http://www.wsj.com/articles/male-investors-vs-female-investors-how-do-they-compare-1430709406


 
 
 

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